Sporting Goods

Welcome to New London, located at Mo, a sporting goods shop that helps athletes and casual movers gear up for every season. From footwear and apparel to equipment for basketball, running, cycling, and outdoor recreation, New London offers fitting advice, reliable service, and a friendly, neighborhood vibe.

Stop by New London at Mo for a full-service sporting goods experience, including gear, rentals, and repair services. Whether you need new cleats, a bike tune-up, or a tent for your weekend trip, the team at New London is ready to help you get moving.